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The numbers
Rating math, revenue impact, industry benchmarks — the data behind reputation.
How many Google reviews do you actually need? Real numbers for salons, restaurants, and dental
1 min readThe generic answer is 'more.' The real answer depends on your industry, your competitors, and what problem you're actually trying to solve.
Reputation math: how one star of rating change affects revenue for a $500k/year local business
1 min readHarvard's research put a number on this in 2016. Here's what it means for a specific business at a specific size in 2026.