Ominvo beta launches July 23, 2026 — only 10 spots remain Join the waitlist →

Ominvo for Gyms & Studios

Industry Insights

Your members Google you before they ever set foot inside.

In a high-churn industry, online reputation is your first impression — and your retention weapon.

92%

of potential members check reviews before joining — Fitness industry research, 2025

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The data

The problem in numbers

61%

of fitness reviews go unanswered

More than half of all gym reviews — positive and negative — never get acknowledged. Every unanswered one signals to the next prospect that nobody is home.

Reputation.com Fitness Industry Report, 2024

63%

review volume growth in fitness year-over-year

The conversation about your gym is accelerating. More potential members are reading and writing reviews than ever — the window to respond keeps getting smaller.

Reputation.com Fitness Industry Report, 2024

45%

more likely to visit a gym that responds to negative reviews

Responding to criticism is not damage control — it actively drives new members through the door.

ReviewTrackers

Trend

Fitness Review Volume Growth (YoY)

Annual review volume growth in the fitness sector — the conversation about your gym is accelerating.

Source: Reputation.com Fitness Industry Report, 2024

Rising bar

Where People Research Gyms Online

Google dominates — but potential members cross-reference across platforms before committing.

Source: ReviewTrackers Online Reviews Report

The cost of silence

Reviews Drive the Decision to Join

The vast majority of potential members have already read your reviews before you ever speak to them.

Check reviews before joining92%
Join without checking8%

Source: Fitness industry research, 2025

The fix

How Ominvo fixes it for Gyms & Studios

Catch the review before doubt sets in

A prospect reads a 2-star review about your locker rooms with no reply and moves on. Ominvo alerts you the moment it lands — draft a reply in seconds, post it before they choose the gym down the road.

One dashboard for every review

Review volume in fitness grew 63% last year. You cannot track all of it manually. Ominvo puts every platform in one place — sorted, filtered, ready to respond. No tabs, no spreadsheets.

Respond more, rank higher

Your response rate is sitting at 39%. Competitors responding to everything look more trustworthy — and rank above you. AI-drafted replies in your voice. One click to post. Response rate climbs. Members notice.

Your next member is reading your reviews right now.

Join the waitlist and be among the first gyms to take control of what they find.

Join the Waitlist

20 spots for the private beta.