Analytics Dashboard
Stop guessing. Start knowing.
Your Google rating is moving — up or down — right now. Ominvo shows you exactly where it stands, how fast it's changing, and what's driving it, in one dashboard built for people who run businesses, not spreadsheets.
The product
What you see the moment you log in.
This is your actual dashboard — not a marketing mockup.
Average Rating
↑ 0.2 this month
Reviews This Month
↑ 3 vs last month
Response Rate
5 of 8 replied
Needs Reply
oldest is 3 days ago
Sarah Mitchell
Absolutely love this place! The staff is incredibly warm and the results were amazing. Will definitely be coming back.
James Kowalski
Waited 45 minutes past my appointment. The service itself was okay but the time management needs serious work.
Rachel Burns
Very disappointed. My appointment was cancelled last minute with no explanation. Won't be returning.
Marcus Webb
Phenomenal service as always! They really go above and beyond for their customers.
Rating Trend
Is your rating climbing or sliding? Now you'll know.
Most business owners check their Google rating once in a while and hope it went up. That's not a strategy.
Ominvo tracks your rating week by week. You see the direction of travel, not just the current number. A 4.6 that was 4.4 three months ago tells a very different story than a 4.6 that was 4.8.
The trend line is the thing. It tells you whether your recent operational changes are actually showing up in how customers feel, before you lose the rating you worked years to build.
Rating Trend — Last 6 Months
4.7 ★62%
Response Rate This Month
5 of 8 reviews replied
38%
Not Yet Replied
3 reviews waiting · oldest 8 days ago
Reputation riskResponse Rate
Google notices when you reply. So do customers.
Google's own documentation says responding to reviews is a factor in local search ranking. It doesn't specify the weight — but independent studies consistently show businesses that respond rank higher in the local pack.
The more important signal is the one customers send when they read your responses. A business that replies to a 1-star review with a calm, professional response looks more trustworthy than one that ignores it. That's not a guess — that's publicly available consumer behavior research.
Ominvo shows you your response rate as a percentage. Not a vague "you should reply more" nudge. An actual number: you've replied to 62% of your reviews this month. The 38% gap is where reputation risk lives.
Review Velocity
More reviews per week means your rating updates faster — in either direction.
Review velocity is how many new reviews you're getting per week or month. It matters because your Google rating is a rolling average. If you're getting 2 reviews a month, one bad one moves your rating more than if you're getting 20.
Velocity also tells you whether campaigns are working. If you just sent a post-service text asking for reviews and your weekly count jumps from 2 to 9, that campaign worked. Ominvo shows you the number so you don't have to guess.
For businesses actively trying to build their rating, velocity is the leading indicator. Rating trend is the lagging one. You need both.
Weekly Review Volume
Star Distribution
Star Distribution
A 4.6 average hides a lot. See the full breakdown.
A 4.6 rating made of 90% five-star reviews and 5% one-star reviews is a very different business than a 4.6 made of mostly 3s and 4s. The average looks identical. The story underneath is completely different.
Ominvo shows you the exact count and percentage for each star level. You see where the bulk of your reviews are clustering and whether you have a long tail of 1-stars that need attention.
What you get on each plan.
Every plan sees something. Not every plan sees everything.
Noob
FreeBasic visibility. No trends.
- ✓Total review count
- ✓Current average rating (number only)
- ✓5 AI reply drafts/month
- —Rating trend
- —Response rate
- —Review velocity
- —Star distribution
- —Competitor tracking
Chad
$24/moFull analytics dashboard.
- ✓Everything in Noob
- ✓Rating trend (6-month chart)
- ✓Response rate %
- ✓Review velocity (weekly)
- ✓Star distribution breakdown
- ✓Unlimited AI reply drafts
- ✓Instant email alerts
- —Competitor tracking
GigaChad
$79/moOwn your market.
- ✓Everything in Chad
- ✓Competitor tracking (nearby businesses)
- ✓Competitor rating trend
- ✓Voice learning for AI replies
- ✓Approval queue
- ✓Advanced filters
GigaChad Only
See how you compare to the businesses competing for the same customers.
Every review your competitor gets is public. Their rating, their trend, whether they're responding — all visible to anyone who looks. Ominvo pulls that data and puts it next to yours so you don't have to manually check five Google Maps listings every week.
Competitor tracking is a GigaChad feature because it requires significantly more data processing per account. If you're running a business where local rank matters — and if you're reading this, it does — this is the feature that pays for itself.
| Business | Rating | Trend | Reviews/mo | Response |
|---|---|---|---|---|
| Your Business | 4.7 ★ | ↑ +0.2 | 8 | 62% |
| Bella's Hair Studio | 4.4 ★ | → flat | 5 | 20% |
| The Style Room | 4.8 ★ | ↑ +0.1 | 12 | 75% |
| Premier Cuts | 4.2 ★ | ↓ -0.3 | 3 | 0% |
🔒 Available on GigaChad · Upgrade at /pricing
Why we built the analytics dashboard.
The dashboard most tools show you is vanity.
Most review management products show you a big number — your average rating — and a list of reviews. That's it. You're supposed to draw your own conclusions about whether things are getting better or worse. You can't. Not from a single number.
Direction matters more than position.
A 4.6 you've held for two years is less interesting than a 4.3 that's been climbing for six months. The climb tells you something real is changing — operations, service, staff. The static 4.6 might be one bad week away from starting a slide you won't notice for 60 days. Ominvo is built around trend, not snapshot.
Response rate is an underrated lever.
Most business owners focus entirely on getting more reviews. That's correct — volume matters. But the response rate is a lever you can pull immediately, without waiting for customers to write anything. Replying to what you already have, systematically, moves your local ranking. It also changes the first impression for every customer who reads your reviews before deciding whether to call. Ominvo makes it easy to see the gap and close it.
Your rating is moving right now. Find out which direction.
Join the waitlist. Launch is July 23, 2026.
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